With a background in history of art and fashion management, I create 360° concepts, including editorial shootings, content activations and brand awareness.

I handle all aspects of a project, from aesthetics to commercial matters, from idea conception to asset finalization.

 

Operating on a mix of institutional voice and out of the box approach, where clothes and objects are coming alive and echo the environment, I love to create emotions and interactions.

Building a creative direction with inclusion, movement and body expression as keywords, within a digital and dynamic environment, hiring and managing in-house and free-lance creative talents.

 

Multi-disciplinary, with an expertise in image, set design, styling and graphic design, I have a complete vision developped for 10 years in various environments, from houses as Hermès and Dior to pure player as 24s.com through emerging designers and publishers.